Why should a professional do storefront branding?
Branding of storefronts and shops is mainly done by covering glass surfaces with foil with printed graphics. A branded window has become an indispensable part of every sales facility. In addition to the default inscription of the company name, i.e. the logo, more and more attractive forms can be seen with the aim of showing the passer-by certain products or providing textual information about what is in the building. Printing is done on different materials, and special large printers are used for this, in high resolution in digital ink-jet technology. These printers have only specialized shops, printing houses, so it is necessary to leave the branding of the windows to these companies.
What should be considered when branding a storefront?
When branding the shop window, it is necessary to keep in mind that the shop window must be clean, grease-free and dry. In addition, the glass must be in perfect condition. If there are cracks in the glass, it is best to replace it before branding, as your advertisement will tear in that area over time. When branding a shop window, it is very important which material is used. Not all materials are as suitable for outdoor displays as they are for indoor ones. For the outside, a waterproof, weatherproof material should be chosen. There must be no bubbles left when gluing.
What are the advantages of branded storefronts?
Window branding High-quality window branding makes your store recognizable, more noticeable and highlights your store, which aims to make your business more successful and improve your business. There are endless possibilities here, and what is most important is above all a good and appropriate design and the durability of the printed product.
What else needs to be done before branding the shop window?
When you decide to do window branding, you need to think about the design of your advertisement. For the design, you can hire experts who will present you with several ideas. Also, it is necessary to keep in mind that your advertisement should initially have the effect of attracting the attention of the customer.
What methods and material are used for window branding?
There is a wide range of materials that can be used for window branding. Print on PVC self-adhesive film, print on paper with reliefs, print on tarpaulin, computer cutting of PVC film, perforated (holed film). Creating graphics for shop windows is usually done on perforated foils. It is printed in high-resolution injection technology, where the image covers the entire glass surface and prevents the viewer from seeing the inside, while the outside is clearly visible from the inside with the effect of tinted glass. When the graphics are glued, no traces of glue remain even after many years. PVC film is a cheaper but no less effective way. When applied, this foil completely closes the window. This film is most often used for interior marking of spaces. A perforated mash is also used, which is laced over the window surface. You can see through it from the inside, while no holes are visible from the outside. It is printed in high resolution in digital ink-jet technology.
How much time does it take to brand a storefront?
If a professional does the window branding, it won”t take much time, because he has experience and a routine of installation. If the size and design are correct and the window is prepared, an expert can place an ad in less than an hour.
How much does window branding cost?
Prices can vary greatly and depend on both the size of the window and the details on the advertisement. To get an accurate overview of prices and find a good deal, you should shop and compare offers in advance.
